All-in-one SEO suites
Similarweb pricing
Similarweb costs $199 to $649 a month billed monthly, or $125 to $542 a month billed yearly.
Similarweb plans and prices
As Similarweb lists them; the highlighted row is the cheapest.
| Plan | Billed monthly | Billed yearly, a month | Users | AI prompts |
|---|---|---|---|---|
| Competitive Intelligence | $199 | $125 | 1 | – |
| Competitive Intel & SEO & AEO | $399 | $333 | 1 | 150 |
| Competitive Intel, SEO & AEO & Ads | $649 | $542 | 1 | 150 |
What a unit costs a month, billed monthly:
| Plan | Per AI prompt |
|---|---|
| Competitive Intel & SEO & AEO | $2.66 |
| Competitive Intel, SEO & AEO & Ads | $4.33 |
Against the other tools
- Similarweb's cheapest plan, $199 a month, ranks 8th of 8 SEO suites by entry price; Ahrefs starts lowest at $29.
Conditions on Similarweb's page
- Each self-serve plan has one user seat; the two SEO plans include 150 tracked AI prompts, and the cheapest plan lists SEO Intelligence as not included.
- Businesses and Enterprises plans are priced on request.
Similarweb pricing questions
How much does Similarweb cost per month?
Competitive Intelligence $199, Competitive Intel & SEO & AEO $399 and Competitive Intel, SEO & AEO & Ads $649 a month, billed monthly. Billed yearly: Competitive Intelligence $125, Competitive Intel & SEO & AEO $333 and Competitive Intel, SEO & AEO & Ads $542 a month.
How much does Similarweb cost per year?
Competitive Intelligence costs $1,500 a year billed yearly, against $2,388 for twelve monthly payments: 37% less.
How many AI prompts does Similarweb track?
Competitive Intel & SEO & AEO 150 and Competitive Intel, SEO & AEO & Ads 150. That is $2.66 and $4.33 a prompt a month.
How much does Similarweb cost per user?
Every plan includes 1 user.
Compare further: Semrush vs Similarweb · AI visibility tools pricing · Cost per user.
Where these Similarweb figures come from: 10 quotes from similarweb.com, read 8 October 2026
similarweb.com/packages/web/ (plain HTTP (curl), page source (the page's own data))
{"@type":"Offer","name":"Competitive Intelligence - Annual Billing","description":"Entry-level competitive intelligence plan with website performance, traffic and engagement, demographics, and competitor alerts. Billed annually.","price":"125.00","priceCurrency":"USD","priceSpecification":{"@type":"UnitPriceSpecification","price":"125.00","priceCurrency":"USD","unitCode":"MON","referenceQuantity":{"@type":"QuantitativeValue","value":"1","unitCode":"MON"},"billingIncrement":12,"description":"Per month, billed annually"
similarweb.com/packages/web/ (plain HTTP (curl), page source (the page's own data))
{"@type":"Offer","name":"Competitive Intelligence - Monthly Billing","description":"Entry-level competitive intelligence plan with website performance, traffic and engagement, demographics, and competitor alerts. Billed monthly.","price":"199.00","priceCurrency":"USD","priceSpecification":{"@type":"UnitPriceSpecification","price":"199.00","priceCurrency":"USD","unitCode":"MON","referenceQuantity":{"@type":"QuantitativeValue","value":"1","unitCode":"MON"},"description":"Per month, billed monthly"
similarweb.com/packages/web/ (plain HTTP (curl), page source (the page's own data))
"name":"Competitive Intelligence","description":"The Competitive Intelligence plan is Similarweb Web Intelligence's entry-level self-service package, best suited for researchers and analysts. It includes Website Performance analysis, Traffic and Engagement metrics, Customer Demographics, Marketing Channels Overview, and Competitor Alerts. Includes 1 user seat and 3 months of historical data.","url":"https://www.similarweb.com/packages/web/?type=Individuals","image":"https://www.similarweb.com/packages/_next/static/media/competitive-intelligence.1930f295.svg","brand":{"@type":"Brand","name":"Similarweb"},"additionalProperty":[{"@type":"PropertyValue","name":"User Seats","value":"1"},{"@type":"PropertyValue","name":"Historical Data","value":"3 months"},{"@type":"PropertyValue","name":"Competitive Intelligence","value":"Included"},{"@type":"PropertyValue","name":"Website Performance","value":"Included"},{"@type":"PropertyValue","name":"Traffic and Engagement","value":"Included"},{"@type":"PropertyValue","name":"Customer Demographics","value":"Included"},{"@type":"PropertyValue","name":"Marketing Channels Overview","value":"Included"},{"@type":"PropertyValue","name":"Competitor Alerts","value":"Included"},{"@type":"PropertyValue","name":"SEO Intelligence","value":"Not included"}
similarweb.com/packages/web/ (plain HTTP (curl), page source (the page's own data))
{"@type":"Offer","name":"Competitive Intel & SEO & AEO - Annual Billing","description":"Most popular plan combining competitive intelligence, full SEO toolkit, and AEO intelligence with AI brand visibility tracking. Billed annually.","price":"333.00","priceCurrency":"USD","priceSpecification":{"@type":"UnitPriceSpecification","price":"333.00","priceCurrency":"USD","unitCode":"MON","referenceQuantity":{"@type":"QuantitativeValue","value":"1","unitCode":"MON"},"billingIncrement":12,"description":"Per month, billed annually"
similarweb.com/packages/web/ (plain HTTP (curl), page source (the page's own data))
{"@type":"Offer","name":"Competitive Intel & SEO & AEO - Monthly Billing","description":"Most popular plan combining competitive intelligence, full SEO toolkit, and AEO intelligence with AI brand visibility tracking. Billed monthly.","price":"399.00","priceCurrency":"USD","priceSpecification":{"@type":"UnitPriceSpecification","price":"399.00","priceCurrency":"USD","unitCode":"MON","referenceQuantity":{"@type":"QuantitativeValue","value":"1","unitCode":"MON"},"description":"Per month, billed monthly"
similarweb.com/packages/web/ (plain HTTP (curl), page source (the page's own data))
"name":"Competitive Intel & SEO & AEO","description":"The Competitive Intel & SEO & AEO plan is Similarweb Web Intelligence's most popular package, best suited for marketers and SEO managers. It includes everything in the Competitive Intelligence plan plus SEO Intelligence (Organic Search Overview, Keyword Research, Rank Tracker, Site Audit and Backlinks) and AEO Intelligence (AI Brand Visibility, 150 tracked prompts, Sentiment Analysis, Citation Analysis, and AI Traffic). Includes 1 user seat and 6 months of historical data.","url":"https://www.similarweb.com/packages/web/?type=Individuals","image":"https://www.similarweb.com/packages/_next/static/media/competitive-intelligence.1930f295.svg","brand":{"@type":"Brand","name":"Similarweb"},"additionalProperty":[{"@type":"PropertyValue","name":"User Seats","value":"1"},{"@type":"PropertyValue","name":"Historical Data","value":"6 months"},{"@type":"PropertyValue","name":"Tracked Prompts","value":"150"}
similarweb.com/packages/web/ (plain HTTP (curl), page source (the page's own data))
{"@type":"Offer","name":"Competitive Intel, SEO & AEO & Ads - Annual Billing","description":"Most comprehensive self-service plan combining competitive intelligence, SEO, AEO, and ad intelligence. Billed annually.","price":"542.00","priceCurrency":"USD","priceSpecification":{"@type":"UnitPriceSpecification","price":"542.00","priceCurrency":"USD","unitCode":"MON","referenceQuantity":{"@type":"QuantitativeValue","value":"1","unitCode":"MON"},"billingIncrement":12,"description":"Per month, billed annually"
similarweb.com/packages/web/ (plain HTTP (curl), page source (the page's own data))
{"@type":"Offer","name":"Competitive Intel, SEO & AEO & Ads - Monthly Billing","description":"Most comprehensive self-service plan combining competitive intelligence, SEO, AEO, and ad intelligence. Billed monthly.","price":"649.00","priceCurrency":"USD","priceSpecification":{"@type":"UnitPriceSpecification","price":"649.00","priceCurrency":"USD","unitCode":"MON","referenceQuantity":{"@type":"QuantitativeValue","value":"1","unitCode":"MON"},"description":"Per month, billed monthly"
similarweb.com/packages/web/ (plain HTTP (curl), page source (the page's own data))
"name":"Competitive Intel, SEO & AEO & Ads","description":"The Competitive Intel, SEO & AEO & Ads plan is Similarweb Web Intelligence's most comprehensive self-service package, best suited for performance marketers. It includes everything in the Competitive Intel & SEO & AEO plan plus Ad Intelligence (Creative and Campaign Insights, Search and Display Insights, Advertiser Demand Signals, and Ad Spend data). Includes 1 user seat and 6 months of historical data.","url":"https://www.similarweb.com/packages/web/?type=Individuals","image":"https://www.similarweb.com/packages/_next/static/media/competitive-intelligence.1930f295.svg","brand":{"@type":"Brand","name":"Similarweb"},"additionalProperty":[{"@type":"PropertyValue","name":"User Seats","value":"1"},{"@type":"PropertyValue","name":"Historical Data","value":"6 months"},{"@type":"PropertyValue","name":"Tracked Prompts","value":"150"}
similarweb.com/packages/web/ (plain HTTP (curl), page source (the page's own data))
Pricing is custom and quote-based; contact Similarweb sales for a quote.
Prices read from each vendor's own pricing page on .